top of page

Our Story

DuBrick was born from a simple question asked by local kids: "Why isn't there a LEGO store here?" In Dubuque, a community rich with educators, engineers, and creative thinkers, we discovered that LEGO enthusiasts were traveling hours to find quality sets, bulk bricks, and fellow builders to share their passion with.

From John Deere engineers bonding over builds at work to college students finding joy in both advanced mathematics and LEGO creation, we realized our community was full of brilliant minds who shared this common love. Yet they had nowhere local to celebrate, explore, and grow their hobby together.

"I've been amazed that I can go to work, enjoy my job, and when I'm at the water cooler, meet other employees who share my hobby and want to talk LEGO with me." - Local John Deere Engineer

Our Mission

We're creating more than a retail space - we're building a destination where play, work, and learning intersect. DuBrick serves as a community hub that celebrates the intersection of creativity, problem-solving, and joy that LEGO represents.

Our mission extends beyond selling bricks. We're committed to creating meaningful employment opportunities for neurodivergent individuals and those with disabilities, providing an integrative work environment where everyone can thrive. We believe that when people are motivated and enjoy their tasks, they can accomplish amazing things.

Using Bricks to Build Hearts, Souls, and Minds

Through our mission, opportunities, outreaches, and educational programs, we're fostering connections that strengthen our entire community.

Why Dubuque

Our city is uniquely positioned for a LEGO® community hub:

Educational Hub

Five local colleges/universities fostering creative minds.

Engineering Community

John Deere facility with product development and innovation.

Growing Tech Sector

Technology companies and remote workers choosing Dubuque

All-American Town

Small-town atmosphere with big-city amenities and culture

Our Solution

DuBrick addresses the gap in our community by providing:

Local Access

Quality LEGO products without the 3+ hour drive

Sustainable Play

Recycle and reuse LEGO through our resale program

Community Space

A place to build, learn, and connect with fellow enthusiasts

Meaningful Work

Employment opportunities that celebrate diverse abilities

Educational Programs

Inspiring the next generation of builders and innovators

What Makes Us Different

While other stores sell LEGO®, we're building something bigger. DuBrick recognizes that our "nerdy and brilliant higher-level thinking individuals" deserve a space that celebrates their passion. We understand that LEGO isn't just a toy - it's a tool for learning, problem-solving, and community building.

We're creating a place where you can explore whether you prefer building with clear directions, designing your own creations, testing ideas on a smaller scale, or simply playing well - as LEGO inspires. Our space will strengthen relationships, families, and build community across all ages.

Most importantly, we're proving that when individuals are motivated and enjoy their work, they can turn their passion into meaningful employment that contributes to something bigger than themselves.

Let’s Build Together

Get in touch so we can start working together.

Thanks for submitting!

bottom of page